Sarah Viñas is a design director and visual strategist at the intersection of visual storytelling, brand systems, and multi-platform campaigns.

Her work spans digital, social, experiential, and print formats, with a focus on building visual frameworks that help complex ideas communicate with confidence and purpose. She has led cross-platform content, developed scalable design systems, and shaped campaign identities that extend across platforms while remaining grounded in strong narrative thinking.

Sarah’s approach blends art direction, visual narrative, and strategic collaboration. She is known for translating abstract concepts into cohesive visual languages—whether defining brand systems, developing templates and toolkits for teams, or creating campaign assets that balance clarity with expression.

Throughout her career, she has collaborated with marketers, strategists, editors, and cross-functional teams to elevate content, strengthen brand presence, and create work that is both thoughtful and effective.